McLaren Automotive in the UK produce supercars like no other. But that wasn't enough for the leaders of this fantastic company. They also wanted to distinguish themselves based on their culture - and used UGRs as the vehicle to do that.
We conducted a UGRs Stock Take to assess the current culture against their aspirational values. The leaders were introduced to the concept of UGRs, shown the results from the Stock Take and worked through strategies to address areas of concern.
This process occurred every year over four years.